Marketing · included with SpotPro

Email and text your collectors from SpotPro

Send a real newsletter that looks like your shop, or a short “we close early” notice — without juggling a separate mail tool and a spreadsheet. Email campaigns are included. Optional SMS uses your Twilio account for carrier costs only.

Collectors already sit in SpotPro as customers, notification signups, want lists, and orders. Email campaigns use that same book so someone who opts in at the counter or on a signup form can get your weekly specials without another export.

Open Messaging → Email campaigns for the full newsletter tool: brand colors and logo, starter templates, a normal editor with preview, schedule for later, and send in the background so a large list does not freeze your browser. When the send finishes, SpotPro emails you a short summary.

For quick ops notes — early close, ASE restock — use Send Notifications (email and optional text). Shop CRM want lists stay personal “we got your Morgan” alerts, not mass blasts. Three tools, three jobs.

At a glance

What this part of SpotPro is for — in plain English.

Newsletters with your logo, colors, and templates — included in SpotPro

Send in the background; get a completion email when the campaign finishes

Steady delivery pacing so large lists are less likely to trip Gmail or Outlook

Schedule now or later; pause or stop a run if you need to

Welcome series and simple follow-ups after someone signs up

Signup widgets and counter QR grow the marketing list

Short Send Notifications for hours and stock (email, optional SMS)

Optional texting with your Twilio — you pay the carrier, not a SpotPro per-message fee

Core tools

Built into the product — not optional add-ons you buy later.

Email campaigns

Newsletters and specials: templates, brand kit, schedule, list segments, background send.

Brand designs

Named kits — logo, colors, footer, layout. Looks like your shop, not a blank template.

Automations

Welcome emails and stepped follow-ups after signup or similar triggers.

Opt-in widgets

Embed signup forms on your Dealer Site or website; new names join the marketing list.

Send Notifications

Short hours / specials / stock messages — email and optional SMS.

Manage Subscribers

Notification list for ops emails and texts.

Shop CRM / want lists

Personal inventory matches and birthdays — separate from newsletters.

Twilio / SMS config

Connect your Twilio account for marketing texts and keyword replies.

What it looks like

Real screens from a live shop account — not mockups.

Email campaigns compose hub
Email campaigns — templates, brand preview, list counts
Import and export email list
Import Mailchimp or CSV · export when you need a copy
Email brand designs
Brand kits — logo, colors, layouts
Email automations
Welcome series and follow-ups
Send notifications
Send Notifications — short hours / stock messages
SMS config
Twilio setup for SMS

How it works day to day

The details you need before you try it on the counter.

Email campaigns

Open Messaging → Email campaigns. Start from a template (weekly specials, new inventory, show weekend, thank-you), pick a brand design, edit the message, preview on phone and desktop, then send or schedule. Large sends run in the background so you can close the tab; when the run finishes, SpotPro emails you sent / failed / skipped counts.

Only people who opted into marketing get these emails: campaign widgets, imports, notification signups that include email, and want-list “specials & shop news” when they check the box. Unsubscribes are respected. Replies go to your shop email (Reply-To), not SpotPro support. The From address uses a verified sending domain so inboxes are more likely to trust the message.

Email campaigns
Compose hub with live preview — Messaging → Email campaigns

Bring a list in (and take one out)

Under Messaging → Import / export, upload a Mailchimp audience export or a CSV from tools like Constant Contact, Klaviyo, Brevo, or ActiveCampaign. We map email, name, phone, tags, and status. Export uses headers those tools expect if you ever need a clean file elsewhere.

Imports merge by email into your customer book and do not wipe order history. People marked subscribed can receive marketing; unsubscribed contacts stay on file but are not emailed.

Bring a list in (and take one out)
Import / export with field mapping

Send Notifications (short shop messages)

For “we close early Friday” or “ASEs just hit the case,” use Send Notifications. Choose hours / specials / stock audiences, write a short message, preview, send now or schedule. Built for the notification subscriber list (often tens to a few hundred) — for a big newsletter, use Email campaigns instead.

If someone signs up for notifications with an email, they can also join the marketing list without a second form. Phone-only contacts can still get texts when SMS is set up; we do not invent an email address for them.

Send Notifications (short shop messages)
Composer with audience cards

Shop CRM — want lists & birthdays

Separate from mass email: Messaging → Shop CRM is for personal alerts on your Dealer Site. Want lists default on — when matching inventory appears, the collector can get an email. Optional birthday notes. On signup they can also opt into specials and full notification alerts.

Print the want-list QR poster for the counter or shows. Embed the form from Web Design Tools.

Dealer Site + want list details →

SMS (your Twilio account)

Optional texting uses your Twilio account under Configuration → TEXT (SMS) Messaging. Branded signup can include keywords such as SPOT and PRICES. Only contacts with a valid mobile and SMS opt-in are counted for text reach.

You pay Twilio for message segments. SpotPro provides the composer and subscriber tools — we do not charge a per-text fee on top of Twilio.

SMS (your Twilio account)
Twilio setup for SMS

Grow the list at the counter

Print the notifications signup QR and keep it by the register. Customers can leave phone and/or email — email can feed both short notices and full campaigns. Capture a mobile number if you want to text.

Add campaign signup widgets on your Dealer Site or own domain. Want-list forms can offer “Email me specials & shop news” without requiring SMS.

Grow the list at the counter
Automations — welcome series after signup

Why keep email inside SpotPro

Your list sits next to real customers and orders, so counter signups and want-list specials can feed campaigns without constant CSV swaps. Background sending and a completion email are built for shop-size lists — not a browser tab that stalls on a long send. Brand kit and Reply-To keep the mail looking and sounding like your shop.

Email campaigns are included with SpotPro. SMS uses your Twilio. Automated price-alert texts (if you use them) stay under price monitor / AI Price Alert, not the campaign composer.

Why keep email inside SpotPro
Brand designs for campaign email

Common questions

Short answers dealers ask before they try this on the floor.

Is Email campaigns included in the main plan?
Yes. Compose, brand kits, schedule, automations, widgets, and background delivery are included with SpotPro. SMS through Twilio is optional and billed by Twilio on your account.
What is the difference between Email campaigns and Send Notifications?
Email campaigns are for newsletters and specials to the marketing list (templates, brand, schedule, larger sends). Send Notifications are short operational messages (hours, specials, stock) to the notification list, with optional SMS. Use campaigns for “this week’s inventory”; use notifications for “closing early.”
Who gets marketing emails?
Only contacts with marketing opt-in: campaign widgets, imports, notification signups that include email, and want-list “specials & shop news” when checked. Unsubscribes are honored.
Do customers reply to SpotPro?
No. Reply-To is your shop’s SpotPro account email. From uses a verified domain so the message is more likely to land in the inbox.
Can I text people who only gave email?
No. Text only goes to contacts with a valid mobile and SMS opt-in. Capture phone at the counter if you want text reach.
Where do I set up Twilio?
Configuration → TEXT (SMS) Messaging. Enter your Twilio credentials and messaging number, then send a test before a large blast. See the Help Center for the full steps.

Ready to try SpotPro?

Free for 7 days. Point of sale first — online store, wholesale, and auction when you need them. Main plan is about $69/mo or $690/yr after trial.

What coin shops say

Real dealers. Real floors. Same software we run at The Coin Shop in Brighton.

The text messaging service keeps our customers in the loop for new inventory. It's a great tool for letting customers know what's going on.

Messaging

We've been with SpotPro for 5 years, and it's been a Godsend for our shop. The standout? Definitely the Point of Sale Display. Also the text messaging — a quick notification after new stock and customers come calling.

TV boards · SMS

The TV screen alone was worth it. People walk in, see the current numbers, and relax instead of pulling out their phones to check. Texting customers when new stuff comes in brings them back faster than I expected. Online sales are finally consistent without the usual marketplace headaches. Setup wasn't a nightmare either.

TV boards · SMS

Online was always a pain for us until this. Having our own little store with live prices that actually update has made a difference. No weird fees eating into the margins. Counter work is cleaner too, and the text alerts when we get new stock are simple but effective. Customers respond to them.

Online store

Since we started using SpotPro, we've noticed a significant change in how we do things. Real-time pricing and the POS Display have really helped. I'd definitely suggest giving it a try if you're in the business.

Live pricing

Busy shop plus shows was always a juggling act. This system handles both without forcing us to keep separate lists or files. Stock stays consistent, labels are easy, and the online and wholesale pieces don't fight with the counter. It just feels practical. Happy we switched.

Shop + shows

I've been in this business long enough to be tired of software that doesn't get how we actually work. SpotPro finally does. Buying at the counter and at shows is way faster now, the prices on the big screen stay current so customers stop arguing, and the online store actually sells without nickel-and-diming us on fees. It's just made the whole shop run smoother.

Counter · TV · store

The Scrap Gold table has made purchasing scrap gold super easy. New customers never question our prices.

Scrap gold

We used to bounce between a couple different programs and still end up with mistakes. Now everything's in one place and it just works. The price boards look professional, customers notice, and the directory listings have brought in a few new faces. Staff picked it up pretty quick. For what we pay, it's more than paid for itself.

One system

After six months I can say it's made us more organized and a bit more profitable. Counter is faster, the website actually moves product, and texting customers about new arrivals works better than email ever did. The price displays help a lot with trust. We're not going back to the old way.

Counter · store

I do a lot of shows and still keep the shop open, so I needed something that works in both places. Tracking buys by location, printing clean receipts, and keeping stock straight has been a relief. The online store and the wholesale side both pull from the same inventory, which cuts down on the usual double-entry mess. Feels like it was made by someone who's actually done this job.

Shows · wholesale

I've tried a few different setups over the years and most of them feel like they were built for regular retail and then someone added "coins" as an afterthought. This one doesn't. Buying is straightforward, the boards are accurate, and the online side doesn't cost us extra every time something sells. Support has been decent when we needed it.

Built for dealers

Wasn't looking for another system, but a buddy talked me into trying it. Glad he did. Inventory, labels, counter, and the website all stay in sync for once. Customers trust the prices more because they update themselves, and the scrap gold tool is simple enough that even my part-timers don't mess it up. It's been a solid upgrade.

Inventory · scrap

Labels and inventory used to eat up way too much of the day. Now it's quick, the pricing stays current, and we can reprice stuff without starting from scratch every time the market moves. People comment on how professional the screens look. It's just less friction day to day.

Labels · inventory

We've been really impressed with SpotPro's features, like the gold coin database. This thing saves a ton of time. Highly recommend!

Reference tools

SpotPro's e-commerce service has increased our online presence. No selling fees. Absolutely worth it.

ExtraCoins · $0 cut

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